Are you a venue owner struggling to attract more bookings? In this blog post, we will give you tips on how to make your venue more visible and get more bookings. Whether you manage a venue hire for a beautiful wedding space, an inspiring conference hall or a trendy pop-up, these tried-and-tested methods will help you make your venue the go-to choice for any type of venue hire.

Your main goal should be to make your venue more visible and attract the right kind of people who book events. By following the tips below, you will be setting yourself up for success for any type of party venue hire bookings.

1. Showcase Your Venue's Unique Features:

When picking a place, event planners think about whether the space is right for their guests. Highlight what sets your venue apart from the competition. Do you have stunning views, state-of-the-art facilities, or historic charm?

Capture high-quality photos and videos that showcase these features on your website and social media platforms. Anyone who is looking for a party venue hire will need to have this information visible straight away. This will help potential bookers make a quick decision on whether your venue is right for them.

This is particularly important if you're looking to promote your outdoor venue hire facility. It's important to as many features as possible to make it as clear as possible. It's also crucial to be as transparent as possible about your venue hire fees, no one likes any last minute costs!

2. Optimise Your Online Presence:

In today's digital era, having a strong online presence is crucial. Ensuring that your venue has a user-friendly website is very important! The website should provide all the necessary information that clients are looking for. This includes details such as the venue's capacity, available amenities, and pricing.

Implement search engine optimization (SEO) techniques to increase your website's visibility on search engines like Google. The reason this is important is because it improves your visibility and ranking on search engine pages. It also gives you the edge on your competition and gets you in front of more bookers.

Do some quick keyword research to see which specific words are relevant to your venue. For example, you could highlight ‘kids parties’, ‘party venue hire’, large and/or small hall’. Use these keywords on your website consistently and link back to relevant sections of your website.

Improve your website by giving each page a unique and descriptive title. Remember to include your keywords here as well!

Keep an active social media account to connect with your audience, share venue updates, and quickly answer questions. The more present and accessible you are online, the more party venue hire bookings you will attract.

3. Establish Relationships with Event Planners and Industry Professionals:

Networking within the event planning industry can significantly boost your venue's popularity. Reach out to event planners, wedding coordinators, and other industry professionals in your area. Offer them exclusive tours of your venue and provide them with promotional materials to share with their clients. By establishing strong relationships with these key individuals, you increase the chances of getting referrals and recommendations, which can lead to a steady stream of bookings.

If you have a children’s activity provider using your space, ask them to promote your venue hire to their clients. They host sessions for parents who may just be looking for their little ones' next birthday party!

4. Host Open House Events:

Hosting open house events is an excellent way to showcase your venue to potential clients. Invite engaged couples, corporate event organisers, and anyone interested in hosting an event to experience your venue firsthand.

Offer guided tours, provide samples of your catering options and allow guests to imagine their event taking place in your space. By providing a warm and inviting atmosphere, you'll leave a lasting impression and guests may choose you for their upcoming events.

Recently, one of our venues, St Peter De Beauvoir, hosted an art exhibition and opened their doors to their local community. This created an opportunity for people to see their wonderful space and promote it to the venue hire community.

5. Request and Showcase Customer Testimonials:

Word-of-mouth marketing is incredibly powerful, and positive customer testimonials can go a long way in attracting new bookings. Reach out to previous clients and kindly ask them to share their experience at your venue.

Display these testimonials prominently on your website and social media platforms. Potential clients will feel more confident in booking your venue when they see how satisfied others have been with their events. At Sharesy, we are proud of our reviews.

By implementing these strategies, you will hopefully increase the number of bookings for your venue hire. Highlight your venue's special features, improve your online presence, connect with event planners, hold open house events and display customer testimonials. With a little effort, dedication and a friendly approach, your venue will become the top choice for those seeking a memorable party venue hire. Want more guidance on lettings then check out our blog about advertising your space here.

To enhance your rental revenue and streamline administrative tasks, consider collaborating with Sharesy. By listing your venue on our marketplace dedicated to community spaces, you can expand your lettings income. Sharesy offers a wide range of bookings for various activities, providing more exposure and potential to drive bookings for your venue hire!

Sharesy helps you manage a live calendar with instant booking, meaning that most bookings will require no conversation at all. They will simply look at your calendar, select the time they want and make payment. All within a matter of minutes!

Of course, you will want to know that your bookers are suitable and have had good reviews, so on Sharesy you have to actively ‘accept or decline’ bookings to confirm them. Read here about how a local Barnet school has earned over £4000 in a month with Sharesy.

Photo by Markus Spiske on Unsplash